Email marketing is when businesses use email to promote their product or service. It is a type of direct marketing, which means the company communicates with the consumer without the help of an intermediary. Email marketing is valuable because it doesn’t cost much, yet it is very effective. Here are some examples of email marketing and different types of emails that you can use for your business: Promotional emails, email newsletters, welcome email, transactional emails, email reminders, nurture emails, cold emails.
SMS Marketing is sending promotional campaigns or transactional messages for marketing purposes using text messages (SMS). These messages are mostly meant to communicate time-sensitive offers, updates, and alerts to people who have consented to receive these messages from your business. As people become more attached to their phones, text messages become the most direct line of contact. This has made text message marketing, or SMS marketing, one of the most effective forms of communicating with customers. But to do this in a proper way you need our support.